TCDA COMMITTEES

The Tahoe City Downtown Association is organized under the Main Street Program approach. This structure utilizes committees with volunteers and staff alike to address the specific issues, needs and concerns of the Tahoe City Downtown Association, and the Tahoe City community. Committee meetings are open to all interested members and we encourage everyone to get involved.

CLICK HERE for an overview of TCDA Committees.

Design/Historic Committee:
“Maintain and enhance downtown Tahoe City’s character and identity.”
The Design/Historic Committee leads the community vision for future Tahoe City planning efforts. Members are responsible for providing design education and technical assistance to TCDA members, as well as providing design regulation and review through community partners. Committee projects have included: historic design features for Heritage Plaza; Tahoe City gateway signage; downtown sidewalk lighting; and creation of the Tahoe City Historic Walking Tour.
Committee Chair: Lolly Kupec
Meeting Times: Second Tuesday of the month at Blue Agave (5:30pm)

Economic Restructuring Committee:
“Maintain and enhance downtown Tahoe City’s economic value.”
The Economic Restructuring Committee is charged with undertaking projects which lend to the economic sustainability of Tahoe City. Such initiatives include: creating incentives for business/property development; collecting data about businesses and economic area market; developing business retention/ expansion/ recruitment strategies; and collaborating and maintaining relationships with community partners to act as a voice for local businesses. Completion of Phase II outreach for the Property Based Improvement District (PBID) assessment and management of the overall organizational timeline for the assessment district are just a couple of the projects this group is currently working on.
Committee Chair: Dave Wilderotter
Meeting Times: As needed.

Events Committee:
“Develop and maintain Tahoe City specific events that draw visitors and residents to downtown.”
The Events Committee is responsible for special events oversight and production; promoting Tahoe City events through events calendaring, website and grass roots marketing; sponsorship solicitation for specific programs; and working with the Marketing Committee to get the word out about our area. Events include: Concerts at Commons Beach, the Heart & Solstice Festival, Sip & Shop Wine Walk, Oktoberfest, Holly-Days Jubilee, and more.
Committee Chair: Carol Hester
Meeting Times: Second Tuesday of the month at Sawtooth Ridge Cafe (8:30am)

Marketing Committee:
“Implement strategy for marketing Tahoe City’s downtown corridor and beyond.”
The Marketing Committee is responsible for enhancing the district’s image locally and regionally including association and Tahoe City branding and creation/maintenance of www.visittahoecity.com. Committee projects include: the revised Tahoe City Walking Map; production of membership window decals; creation of the overall marketing strategy for events and activities; and TCDA event (i.e. - Concerts at Commons Beach) branding and promotional merchandise.
Committee Chair: Maja Thaler
Meeting Times: Second Thursday of the month at Blue Agave (2:00pm)

Organization Committee:
“Communicate the TCDA’s mission statement to the community.”
This Committee is responsible for promoting the TCDA to the community at large and to association stakeholders through the merchant membership program. Organization committee members are advocates for the TCDA and encourage new businesses and non-member businesses to join the TCDA through the annual Membership Drive.
Committee Chair: Rachel Crus
Meeting Times: As needed.